Short reads for owners on what makes customers buy, and how to win more of the enquiries you already get.
I walked into a car dealership ready to buy. Nobody needed to pitch me anything, and they still lost the...
The customer asks for a better price and you give a little away to be safe. The problem was never...
It is rarely the price, and it is rarely the quote. Sales get lost at five points in the customer...
Nothing is broken. The work is good, the reviews are good, and customers still choose someone else. Here is what...
People don't like to be sold, but they love to buy. If you've been wondering how to sell without being...
Your product isn't the problem. Something in the buying process is making customers hesitate, and you might not even know...
Most businesses lose sales they should be winning. It isn't the price or the product. It's what happens after the...
What are different Sales Methodologies – And Do Any of Them Actually Work? If you’ve spent any time trying to...
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dave@touchpointsales.com.au 
