Blogs

How to Handle Price Objections — And Why They Usually Aren’t About Price When a customer says “it’s too expensive,” most salespeople treat it as a negotiation that needs to be won. […]

How Do You Handle Customer Objections in Sales? Start Before They Happen. Most sales training treats objections as a battle to be won. There are scripts for overcoming them. Frameworks for reframing […]

How to Write an Effective Sales Proposal — And Why Most of Them Don’t Work Most businesses treat their sales proposal as the moment they make their case. It isn’t. And that […]

Techniques for Identifying Customer Needs and Wants — And Why Most Businesses Get This Wrong Most businesses believe they already know what their customers need. They’ve been in their industry for years. […]

What Are the Qualities of a Successful Salesperson? Not What Most People Think. If you ask most people what makes a great salesperson, you’ll hear the same things. Confidence. Persistence. Communication skills. […]

How to Overcome the Fear of Rejection in Sales — The Real Reason It Happens The fear of rejection in sales gets talked about as though it’s a confidence problem. Fix your […]